11 Best eCommerce CMS In 2023
If you’re searching for the best eCommerce CMS to power up your online store, or you’re just curious about what’s out there, you’re in luck!
I’m thrilled to share some insider scoops on the top-notch options currently turning heads and filling carts.
Now, we all know that choosing the right Content Management System (CMS) can feel like finding the perfect pair of jeans.
You want something that fits just right, looks fantastic, and of course, makes you feel like a million bucks. Or – even better – helps you make that much!
Luckily, whether you’re starting a brand new store or giving your old one a makeover, there’s a CMS that’s the right fit for you.
We’ll explore the nooks and crannies of user-friendliness, customization, scalability, and those little extras that make each platform unique.
Let’s get started and find the CMS that ticks all your boxes and plays nicely with your budget and business goals.
This post covers:
- The Best eCommerce CMS For Any Online Store
- What Is The Best eCommerce CMS?
- Frequently Asked Questions (FAQs)
The Best eCommerce CMS For Any Online Store
In the world of online stores, your CMS is your trusty vehicle.
You absolutely need one that’s reliable, can grow with your business, and has the key features – like being easy to use, keeping your shop looking good on phones and computers, and letting you take payments easily.
It’s vital to opt for a CMS with all the essentials to make running your eCommerce business a blast.
And here are the top solutions for everyone.
1. Shopify
Let’s kick things off with one of the ultimate solutions for your eCommerce ideas – Shopify. If you’re wondering why so many people rave about it (have you seen our insightful Shopify statistics?), let me break it down.
Shopify is super user-friendly, so you don’t need to be a tech whiz to set up your store.
It’s like walking into a store, picking out what you need off the shelves, and setting it up yourself – it’s that easy!
Plus, Shopify has a bunch of ready-to-use designs that make your shop look professional and inviting. (Check these best Shopify websites for inspiration.)
And when it comes to growing your business, Shopify is like having a good buddy who’s always there to lend a hand. It scales up effortlessly, handling more products and customers as your business booms.
What’s particularly epic about Shopify are the endless apps it has in store for you. You can add them to do almost anything you can think of, from rewarding your customers to keeping track of your inventory and HEAPS more in between.
So, if you’re looking for a place to call your online home, where setting up shop is a breeze, and you can feel like a pro right from the start, Shopify might just be your ticket to eCommerce town.
Key Features of Shopify:
- Clean, intuitive interface that’s easy to navigate, even if you’re just dipping your toes into online retail.
- You can pick from a variety of Shopify themes to dress up your store. What’s best, you can choose one that matches your brand’s style and vibe and tweak it to make it uniquely yours.
- Security is a big deal for Shopify. It provides a secure shopping cart with 256-bit SSL encryption, ensuring your customers’ information is well-protected.
- The App Store is like a treasure chest of tools. You can find an app for almost anything – from marketing and sales to inventory management. These apps help you add more features and expand what your store can do as it grows while saving you plenty of time.
- Whether you’re an early bird or a night owl, you can reach out and get assistance whenever you need it with 24/7 support.
Best for:
Shopify is a fantastic match for entrepreneurs and businesses of all sizes who want to start an online store quickly and easily without complex technical setups.
It’s especially great for those who prioritize having a beautiful, professional-looking storefront with the flexibility to grow and adapt as their business expands.
Lastly, it’s ideal for sellers who want a reliable platform that handles everything from marketing to payments and shipping in one place.
Pricing: Shpify’s pricing starts at $32/month, with plenty of other options for different business sizes. (+ you can try it for free for three days.)
Get Shopify2. WordPress
If you’re considering setting up shop online and want a space as unique and personal as your brand, let’s talk about the behemoth WordPress. (You may also be interested in our WordPress statistics to understand its vastness.)
Why’s WordPress the best eCommerce pal you could ask for? Well, it’s like a canvas where your creativity can run wild.
With its vast library of eCommerce themes and plugins, you can build a store as individual as you are.
It also grows with you, too; start small and expand as you become the talk of the town.
And here’s the kicker – it’s free and open-source, built by a community of developers. That means you have a world of resources, support, and updates at your fingertips.
Plus, with WooCommerce, WordPress’s eCommerce plugin, you get all the power of a dedicated store builder.
But remember, when using WordPress, you’ll need hosting and a domain name. (You can then opt for free or premium themes and plugins.)
So, if you want a store that feels like home, where you can hang every decoration and place every product with your special touch, WordPress could be your perfect match.
Key Features of WordPress:
- Endless customization options. You can choose from 1,000s of themes and plugins to tailor your site to your exact specifications.
- At its core, WordPress is a content management superstar. This means you can craft beautiful blogs, pages, and posts that engage visitors and keep them coming back – all of which can help boost your store’s SEO and keep your audience hooked.
- There’s a massive community of developers and users, forums, and help resources. Whether you hit a snag or need some advice, someone will always lend a hand.
- WooCommerce is WordPress’s dedicated eCommerce plugin, and it’s like your shop’s best friend. It seamlessly turns your website into a fully functional store with product listings, shopping carts, checkout processes, and more. (When picking a theme, I recommend you opt for one compatible with WooCommerce and predefined shop pages – these are the best WooCommerce themes.)
- With WordPress, you own your site and all the data that comes with it. You’re in the driver’s seat when it comes to hosting, security, and backups, giving you full control over your online business’s privacy and security.
Best for:
WordPress is the top pick for anyone who loves having the freedom to tweak and tune their site. It is perfect for bloggers, content creators, and businesses.
It’s the platform that grows with you, changing and adapting as your content strategy gets bigger and better.
Entrepreneurs who want a unique storefront that stands out from cookie-cutter shops will find WordPress with WooCommerce especially beneficial.
Plus, it’s a go-to for anyone keen on building a strong SEO foundation to draw more organic traffic to their store.
Pricing: WordPress is 100% free and open source. However, you must pay for hosting and domain name (and premium themes and plugins).
Get WordPress3. BigCommerce
BigCommerce is the rocket ship of online selling platforms, equipped with all the gadgets and tech you need for a stellar journey.
It is like that reliable friend who always has their act together, especially when you’re aiming to build a shop that looks awesome and works like a dream.
It’s super user-friendly, so you don’t have to be a coding genius to get your store looking sharp and professional. You get to play around with designs until you find the look that screams “You.”
BigCommerce is a powerhouse when it comes to features. It’s got everything from SEO tools that help customers find you to advanced analytics that tell you what’s hot and what’s not.
Plus, it handles all kinds of sales stuff – from different payment methods to calculating taxes and shipping. You can focus on the fun part, like choosing new products and dreaming up cool promotions.
And the best part? BigCommerce takes care of the heavy lifting so your site stays speedy and smooth, no matter how busy your store is.
Need inspiration? Check these awesome BigCommerce websites.
Key Features of BigCommerce:
- It’s built to handle the surge from a few products to an extensive catalog without skipping a beat. It’s ideal for small shops that dream big and big shops that keep on growing.
- With features like product reviews, gift cards, and real-time shipping quotes, it’s like having a personal assistant dedicated to boosting your sales and ensuring your customers return for more.
- BigCommerce lets you connect your store with platforms like Facebook, Instagram, Pinterest, and eBay. This means you can sell your products through your website, various online marketplaces, and social media channels.
- The platform has robust SEO tools that help your store rank higher in search results alongside marketing features like discount and coupon engines.
Best for:
BigCommerce is a perfect match for growing businesses and established online merchants ready to scale and expand their reach. It suits those who want a robust, all-in-one platform with many built-in features, eliminating the need for (lots of) 3rd-party apps.
It’s also great for businesses aiming to sell across multiple channels, from their own site to social media and beyond.
Lastly, it’s for teams looking for an enterprise-grade solution without the complexity or high costs typically associated with one.
Pricing: BigCommerce’s entry-level plan costs $29/month, with an option to test it for free for fifteen days. (They also offer custom, enterprise-level solutions.)
Get BigCommerce4. Adobe Commerce
Have you ever dreamt of a digital store that’s not just a store but a whole shopping experience? Enter Adobe Commerce (you might know it as Magento).
Adobe Commerce’s got power under the hood with flexibility to customize every little detail of your shop so it stands out in the bustling online marketplace.
You can shape your store like a piece of art, ensuring your B2B and B2C customers’ shopping experience is unique.
It’s not just about making things look pretty, though. Adobe Commerce has all the marketing muscles you need to pull in the crowd. From SEO that helps shoppers find you to personalized shopping experiences that make them stay, and plenty more.
And the best part? With various Adobe integrations, you can better understand your business for taking things to the next level. How cool is that?
If you’re ready to build an online presence as ambitious and distinctive as your vision, Adobe Commerce is waiting with open arms.
You will also enjoy checking these epic Adobe Commerce website examples.
Key Features of Adobe Commerce:
- Built-in AI tools to craft personalized experiences for B2B and B2C customers, delivering tailored content and promotions. In addition to that, AI-powered merchandising tools help boost your team’s efficiency.
- Effortlessly control multiple brands, cater to diverse channels and audiences, and push your boundaries into exciting new markets.
- Swiftly launch numerous storefronts, customize each one for different brands, catalogs, countries, and currencies. Plus, refine the checkout process with various global payment options.
- Enterprise platform built for limitless expansion, where powerful developer tools and a flexible, API-first headless approach enable rapid innovation, customization of apps, seamless integration of services, and the creation of interconnected customer experiences across various channels.
Best for:
Adobe Commerce is best suited for medium to large-sized businesses that require a robust, scalable eCommerce solution that can customize and extend functionality to meet specific needs.
It’s ideal for companies that manage multiple brands or expand internationally, requiring a versatile platform that supports various languages, currencies, and local customizations.
The platform is also well-matched for businesses seeking to innovate and stay ahead of the curve with cutting-edge technology and omnichannel experiences.
Pricing: Adobe Commerce doesn’t have predefined pricing but offers two tailored-made solutions – Commerce Pro and Managed Services.
Get Adobe Commerce5. Wix
Let me spill the beans about Wix, the website builder that can turn your eCommerce dreams into reality with a few clicks and a sprinkle of creativity.
It’s got this awesome drag-and-drop feature that lets you move things around your webpage until it’s just right. No need to know all that techy coding stuff – it’s all about having a good eye and great ideas.
Wix is the platform that cheers on the underdog – whether you’re just dipping your toes in the entrepreneurial waters or a small business ready to go big.
It has all the marketing solutions you’d expect to help people find your store and a smoother checkout than your morning coffee.
And let’s not forget the designs – OH, the designs. There are many available for you to use out-of-the-box or modify further. (Check our collection of the best Wix store examples.)
Plus, your store is gonna look amazing on mobile, so customers can shop while they’re chilling at the park or commuting to work.
In short, if you’re after a no-fuss, no-muss way to start selling online that’ll make your store look cool, Wix is a fantastic alternative to get you started immediately.
Key Features of Wix:
- Provides an industry-leading speed with a performance-first infrastructure. It ensures your pages load quickly, giving your customers a smooth and fast online shopping experience.
- Handles surges in traffic and sales easily, supporting up to 750 transactions per second. Tus, your eCommerce site remains resilient even during peak shopping times.
- Enterprise-grade security measures, including threat prevention, real-time detection, and full PCI DSS Level 1 compliance, all managed by seasoned experts to keep your site safe and secure.
- Allows you to extend your reach by selling on multiple channels, including Amazon, eBay, Wish, and various social platforms. These are all manageable from one convenient dashboard to connect with audiences worldwide.
- Expand your product line with no inventory headaches using Wix’s dropshipping feature and enjoy print-on-demand services by customizing products with your designs.
Best for:
Wix eCommerce is ideal for small business owners, entrepreneurs, and creatives who want to establish an online presence quickly and without knowing how to code.
It’s particularly suitable for those who are just starting and need a user-friendly interface to launch their store.
Wix is also great for sellers interested in exploring multi-channel retailing and those looking to expand their business with dropshipping and print-on-demand services. And, of course, those who want to go global.
Pricing: Wix offers a (limited) free and five paid plans, starting at only $10/month. (Note that the cheapest plan doesn’t support eCommerce, but the Core plan, at $20/month, does.)
Get Wix6. PrestaShop
PrestaShop is the eCommerce partner you might not have met yet, but it could just be the one you’ve been looking for all along.
With PrestaShop, you’re setting up a shop and, at the same time, crafting a shopper’s haven.
It’s a treasure trove of customizable features and the best part? It’s open-source and free, with a community of fellow shopkeepers and tech wizards always on hand to help out.
What I adore about PrestaShop is its commitment to giving you the reins.
Want to add a special discount that pops up just as your customer’s about to check out? Or maybe you want to get those analytical gears turning with reports that tell you exactly what’s flying off your virtual shelves? PrestaShop has got your back.
And don’t even get me started on the global possibilities. With support for multiple currencies and languages, your shop can be as international as an airport terminal, welcoming customers from all over the world.
So, if you’re looking for a platform where you can truly express your brand and greet your customers with open arms (and a slick checkout process), PrestaShop might just be your new best friend.
Key Features of PrestaShop:
- With access to a wide range of PrestaShop themes and modules, you can tailor the look and functionality of your store to match your brand perfectly.
- It offers extensive product management capabilities to create detailed product listings with images, descriptions, attributes, and customizations. Provide a full-featured shopping experience!
- In-depth analytics and reporting tools that give insights into sales, customer behavior, and inventory. It enables you to make data-driven decisions to grow your business.
- Multiple add-ons and predefined themes that save you time and energy so you can put more focus on growing your business.
Best for:
PrestaShop is ideal for entrepreneurs and small to medium-sized businesses seeking a cost-effective, yet scalable eCommerce solution with a strong do-it-yourself ethos.
It’s especially well-suited for those with some technical know-how who want to completely control their online store’s design and functionality.
Plus, for anyone who loves being part of a community, PrestaShop’s active user and developer community is a rich resource for support and shared innovation.
Pricing: PrestaShop is free to download (you need to pay for hosting, domain name, etc.). But you can also pick the Hosted option or a custom one, exclusively tailored for your unique needs.
Get PrestaShop7. OpenCart
Let’s chat about OpenCart, your potential secret weapon in the bustling world of online shopping.
OpenCart is versatile, user-friendly and just so happens to be a perfect fit for business owners who like to keep things straightforward yet effective.
This little gem is as open as the sky on a clear summer day – we’re talking open-source here, which means it’s totally free to start. And it’s supported by a community of developers and entrepreneurs just like you.
Imagine a tool that lets you handle products, multiple vendors, and all the intricate tax rules without sweat. OpenCart’s got you covered.
Whether adding new products, setting up different shipping methods, or managing customer orders, OpenCart is designed to make everything as easy as pie.
With an array of OpenCart themes and extensions, you can dress up your store to the nines so it stands out from the masses.
OpenCart might be the buddy you need because it’s as committed to your business as you are.
Key Features of OpenCart:
- Open-source eCommerce solution, allowing for extensive customization and access to a community for support and sharing of plugins and themes.
- Includes SEO features that allow you to add meta tags, friendly URLs, and other optimizations directly, helping your products and store to rank higher in search engine results.
- Supports a variety of payment methods and is compatible with numerous payment gateway solutions, allowing customers to choose from different payment options during checkout.
- Has a set of marketing tools such as automated follow-up emails, newsletter subscriptions, special offers, and discount modes to help increase conversion rates and customer retention
Best for:
OpenCart fits small to medium-sized businesses looking for a straightforward and budget-friendly start in the eCommerce world.
It’s a boon for shop owners who prefer a hands-on approach, with enough technical skill to leverage its open-source flexibility and customize their online store.
And entrepreneurs who desire various out-of-the-box features and the ability to expand functionality through extensions will find OpenCart appealing.
Pricing: OpenCart is free to download, with an option to go for the Cloud version that offers three paid plans (starting at $59/month).
Get OpenCart8. Volusion
Have you ever daydreamed about setting up your own online store brimming with terrific features but without all the tech headaches?
If you’re nodding yes, then let me introduce you to Volusion.
Volusion is packed with everything you need to keep your shop running smoothly. From super neat inventory management that helps keep your shelves organized to SEO tools that ensure customers find your store, Volusion’s got your back.
What’s sweet about Volusion is how it takes the mystery out of data. Its analytics show you who’s buying your stuff, how they found you, and what they love to browse.
And talk about user-friendly – setting up your products is as simple as posting your favorite cat pic on social media.
Plus, Volusion’s designs make your products look gorgeous and your store feel like the online version of a welcoming brick-and-mortar where everyone wants to hang out.
If you’re looking for an eCommerce pal with all the brains and no bloat, Volusion could be the way to go.
Key Features of Volusion:
- Comprehensive analytics tools to track and understand customer interactions, sales trends, and site performance, helping you make informed business decisions.
- Offers a selection of professionally designed, mobile-responsive themes to ensure your online store looks great and functions smoothly on any device.
- Includes everything from integrated SEO management and email newsletters to a customer relationship management (CRM) system and beyond
- The Premium Checkout offers a streamlined, clutter-free checkout pathway that speeds up the purchase process, making it a breeze for customers to finalize their orders. Retailers using Volusion have noted clear perks from switching to this Premium experience, such as smoother transactions, fewer lost sales from cart abandonment, better conversion rates, and increased confidence from shoppers.
Best for:
Volusion is ideal for small to medium-sized businesses seeking an all-in-one eCommerce solution that doesn’t require extensive technical knowledge.
It’s perfect for merchants who value insightful data analytics and robust inventory management to streamline their operations.
Moreover, it’s great for store owners aiming for a sleek checkout experience to boost customer satisfaction and sales.
Pricing: Volusion’s pricing packages start with the cheapest option, Personal, which goes for $35/month (pay annually and save 10%).
Get Volusion9. Squarespace
Squarespace is where stunning design meets ease of use – a platform that turns your online store dreams into a beautiful reality.
It is the artist of eCommerce platforms (it’s my favorite eCommerce CMS!); it gives you templates that are so gorgeous they could hang in a gallery.
But it’s not just about looks. These designs are also smart, making sure your customers find what they need quickly and smoothly, like a personal shopper who’s also a mind reader.
When it comes to setting up the shop, Squarespace keeps it as simple as pie. You’ll have everything you need to showcase your products, from crisp product images to detailed descriptions and a checkout process as easy as sending a text message.
What’s handy is how Squarespace helps you whisper into the virtual world with its top-notch SEO tools, getting your store seen by the right people.
Plus, with its mobile-responsive design, your shop will look amazing on every device!
So, if you want a beautiful and brainy online store where customers can browse and buy with a happy sigh, Squarespace is the way to go.
Note: You definitely want to check these Squarespace eCommerce examples.
Key Features of Squarespace:
- Squarespace is renowned for its visually appealing and professional design templates, which are fully customizable and can make any store look like a top-notch web designer designed it.
- It offers an integrated suite of website building, hosting, and eCommerce tools, so you don’t need to juggle multiple services or software to get your business online.
- You can offer unlimited products for sale on your Squarespace website, allowing you to expand your inventory as your business grows.
- The platform includes features that simplify the shipping process, such as real-time shipping rate calculations from major carriers and the ability to print shipping labels directly from your dashboard.
- Detailed insights through its analytics dashboard, helping you track visitor behavior, sales trends, and more, so you can make data-driven decisions for your business.
Best for:
Squarespace is a perfect match for creatives and small business owners who want a visually stunning online presence without needing deep technical expertise.
It’s suited for those who prioritize design, photographers, artists, and boutique retailers, for instance, who need a website that reflects their aesthetic.
Finally, it’s an excellent choice for solopreneurs or small teams that want a hassle-free platform with reliable support, as it simplifies running an online store while providing comprehensive help when needed.
Pricing: Squarespace starts at $16/month for personal projects, but the Commerce plan costs $27/month.
Get Squarespace10. Drupal
Drupal is the brainy, tech-savvy buddy in the eCommerce CMS world. It’s all about giving you the power to customize every little detail of your website.
With Drupal, you get to build complex, content-rich eCommerce sites that can handle a barrage of traffic – talk about strength under pressure!
Furthermore, Drupal’s security is tighter than a drum. It’s like having a digital fortress guarding your online store, keeping your data and customer information safe from those pesky internet villains.
Plus, it’s all about community and open-source goodness. You’ll have access to a universe of modules (think of them as magical add-ons) created by other Drupal users, which means the sky’s the limit when expanding your store’s features.
For the tech enthusiast who loves to have control over every aspect and isn’t afraid of a little coding, Drupal is like hitting the jackpot.
Key Features of Drupal:
- Allows you to tailor every aspect of your site (feel free to start with a Drupal eCommerce template). With its modular approach, you can add or remove functionalities as needed, ensuring your site adapts to your business requirements.
- Drupal scales with your needs. It can handle high traffic and complex operations, making it ideal for growing businesses that expect to expand.
- You can create and manage a wide variety of content types with ease, including but not limited to blog posts, news articles, and product descriptions, all with customizable fields and extensive taxonomy for organization.
- API-first focus makes it incredibly versatile for integrating with a multitude of marketing technologies and platforms.
Best for:
Drupal is an excellent choice for medium to large businesses that require extensive customizability and scalability in their eCommerce platform.
It’s an excellent option for organizations with unique and complex needs, those who demand tight security protocols, and businesses planning for significant growth.
Tech-savvy users with web development experience will thrive with Drupal’s robust and flexible framework.
Pricing: Drupal is a free, open-source CMS.
Get Drupal11. HubSpot CMS
Imagine a CMS that doesn’t just help you set up an online store and acts like your personal marketing guru and sales coach – yup, that’s HubSpot CMS.
HubSpot CMS understands you’re not just trying to sell; you’re trying to connect.
It’s not just about creating a storefront; it’s about creating a journey where every click brings your customers closer to a hearty “wow” moment.
With its user-friendly interface, you can whip up engaging, SEO-friendly content that gets your products found on Google. And the built-in analytics tools are like a pair of X-ray glasses, showing you what’s working and what’s not.
HubSpot’s goal is also to turn visitors into loyal customers.
With its integrated CRM, every interaction with a customer is an opportunity to shine. It gives you all you need to tailor experiences, follow up with personalized messages, and create lasting relationships.
So, if you’re after a CMS that gives you the tools to build a store and a brand with raving fans, HubSpot CMS will do the trick.
Key Features of HubSpot CMS:
- HubSpot CMS is tightly integrated with HubSpot’s own CRM platform, allowing for an unprecedented level of personalization and customer journey tracking. This integration helps businesses understand customer interactions and tailor the shopping experience accordingly.
- The platform allows for dynamic content personalization. You can create web pages that change based on who’s viewing them. This provides a tailored experience for each visitor based on their interactions with your site or even their stage in the buyer’s journey.
- It includes everything from email marketing to social media management, SEO, and analytics, all within the same ecosystem, providing a cohesive approach to inbound marketing.
- You can easily create and edit web pages with a user-friendly drag-and-drop editor, no coding needed. HubSpot also offers a variety of pre-designed, customizable website themes optimized for conversions and mobile responsiveness.
Best for:
HubSpot CMS is a perfect match for businesses of all sizes looking to align their marketing, sales, and services to create a seamless customer experience.
It’s especially beneficial for those who already rely on inbound marketing strategies and want to provide personalized content at every touchpoint.
Companies aiming to leverage analytics and data-driven decision-making will find the integrated CRM and marketing tools particularly valuable.
Pricing: Hubspot CMS is available free for everyone, while paid plans start at $25/month.
Get HubSpot CMSWhat Is The Best eCommerce CMS?
The three best eCommerce CMS platforms that cover every user’s needs are Shopify, WordPress and Adobe Commerce:
- Shopify shines with its user-friendly interface and out-of-the-box features. It’s the go-to choice for merchants who want to set up an online store quickly without dealing with technical details or hosting concerns.
- WordPress (with WooCommerce) stands out for its unparalleled flexibility and access to a vast library of plugins and themes. It allows for a highly customizable online store that can evolve with a business’s growing needs.
- Adobe Commerce (formerly Magento) offers a robust and scalable solution for businesses looking to create an enterprise-level online store. It provides robust analytics, inventory management, and the ability to create rich, personalized shopping experiences.
CMS | Starting price | Free plan | |
---|---|---|---|
Shopify | $32/month | No | VISIT |
WordPress | Free | Yes | VISIT |
BigCommerce | $29/month | No | VISIT |
Adobe Commerce | Custom pricing | No | VISIT |
Wix | $20/month | Yes | VISIT |
PrestaShop | Free | Yes | VISIT |
OpenCart | Free | Yes | VISIT |
Volusion | $35/month | No | VISIT |
Squarespace | $16/month | No | VISIT |
Drupal | Free | Yes | VISIT |
HubSpot CMS | $25/month | Yes | VISIT |
How To Get Started With Shopify?
You’re ready to take on the world of eCommerce with Shopify through this simplified step-by-step guide.
Remember, the key to success is not just launching your store but also actively managing and promoting it.
- Sign up for Shopify: Visit Shopify’s website and click the “Start free trial” button. Enter your email address, password, and store name.
- Set up your online store: You’ll be directed to your store admin screen once logged in. Customize your store, set up products, and configure settings.
- Choose a design for your store: Click on the “Online Store” section, then choose “Themes.” (Customize your chosen theme to your liking.)
- Add products to your store: Go to “Products” then “Add product.” Enter product details such as title, description, price, and images.
- Set up payments: Click “Settings” and then “Payments.” Choose a payment gateway from Shopify’s options and enter the information to activate payment processing.
- Configure shipping settings: Go to “Settings” then “Shipping and Delivery.” Set up your shipping rates and zones according to where and how you’ll deliver products.
- Test your order system: Add a product to your cart and go through the checkout process using Shopify’s Bogus Gateway to simulate a transaction.
- Launch your store: Remove the password to go live under “Online Store” settings. Click “Disable password” to open your store to the public.
Frequently Asked Questions (FAQs)
What is an eCommerce CMS?
An eCommerce CMS is a platform that lets you create, manage, and maintain an online store with inventory, orders, and customer data.
How does an eCommerce CMS improve sales?
A good eCommerce CMS streamlines the buying process, improves customer experience, and provides tools for marketing and SEO to boost sales.
Can I use a CMS for a small online store?
Absolutely, many eCommerce CMS platforms are designed to be scalable and can support businesses of all sizes, from small shops to large enterprises.
Is it easy to add products to an eCommerce CMS?
Yes, most eCommerce CMS platforms have user-friendly interfaces that allow for easy uploading and managing of products.
Does an eCommerce CMS require coding skills?
Not necessarily; many of the best CMS platforms offer drag-and-drop editors and pre-built templates, making it easy for those without coding skills.
How secure are eCommerce CMS platforms?
Top eCommerce CMS platforms prioritize security with features like SSL certificates, secure payment gateways, and regular updates to protect against threats.
Can I customize my online store with an eCommerce CMS?
Yes, modern eCommerce CMS platforms offer extensive customization options, either through direct editing, plugins, or themes.
Will an eCommerce CMS be SEO-friendly?
A quality eCommerce CMS will offer SEO features to help your store rank better in search engine results, such as customizable metadata and URLs.
Does an eCommerce CMS handle inventory management?
Yes, most eCommerce CMS platforms have built-in inventory management systems to track stock levels, sales, and orders in real-time.
Can I integrate other software with my eCommerce CMS?
Yes, the best eCommerce CMS platforms will allow you to integrate a wide range of third-party tools for accounting, customer relationship management (CRM), email marketing, and more.
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